Resort 2027 Pre-Launch Preview

Held at our Labone showroom on a warm Sunday evening, the Resort 2027 Pre-Launch Preview was a tightly curated invite-only evening for our best customers, press, and longtime collaborators. Guests arrived to a styling lounge where they could try on the full capsule before it went live to the public the following week. Our founder walked the group through the inspiration behind the collection, the fabric sourcing trips, and the colour palette decisions. DJ Tamara kept the energy up through the evening while Glow Apothecary hosted a cross-promotional skincare station. Attendees received a 48-hour exclusive window to place pre-orders before the campaign went public.